The Various Communities Of Google

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In general, Google always has a focus on user experience first and foremost. Building community is no different.
—Amy Korin, Midwest Regional Community Manager Lead, Google+ Local @interactiveAmy @GoogleLocalCHI

Amy Korin, Google Local Chicago

I know what you’re thinking, “Communities of Google? Didn’t you already cover the hangout with Google’s Community Managers?” Yes, but:

  1. Our 12 hour hangout wouldn’t have been possible without Google.
  2. Google has so many communities that covering them took two segments.

This hour we spoke with:

  1. Amy Korin, Midwest Regional Community Manager Lead, Google+ Local @interactiveAmy @GoogleLocalCHI
  2. Van Riper, Google Developers @vanriper
  3. Amy Higgins, Google+ Local SF @amywhiggins
  4. Carter Gibson, Google+ Evangelist @cartergee

(If you’re looking for our hangout with Natalie Villalobos (Google+) and Matt Bariletti (Google Voice), check out: Google Community Manager Hangout.)

When you have a community as large as Google, scaling is critical when taking a holistic international approach. In fact, Van views himself as a Meta Community Manager as he works with 1,000 local organizers who work directly with third-party Google developers.

Van Riper, Google Developer Groups


Everything we do at Google has to be done at a very great scale. I have more than 350 groups around the world. The only way you can really make it work is if you empower the community to support itself.
—Van Riper, Google Developers @vanriper

Find out more about Google’s community strengths and challenges by watching the full hangout:

Sherrie Rohde

Community Manager at Magento
As the Community Manager for Magento, Sherrie connects people with resources and with each other, and, since she’s just a bit passionate about the topic, she also co-produces a weekly broadcast for community professionals called #CMGRHangout. An ENFP, Sherrie is obsessed with innovation, terrified of status quo, and motivated by adventure. 
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