Change Management: Migrations, Redesigns & Upgrades, Oh My!

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On Air: 19:00 - 20:00 EST (GMT-5)
Monday, January 26th, 2015

You’ve successfully managed your community through the many stages of growth. Now what? Don’t fret because there is plenty of work ahead. Change is always just around the corner.

If you have ever suffered through a community change that was not received well or if you know you’ll have to, this is the panel for you. Whip out your old stages of grief diagram and tune into our CMAD Google hangout on Jan. 26, at 7 p.m. EST – “Change Management: Migrations, Redesigns & Upgrades! Oh My!”

Get insights and advice from some of the most seasoned and skilled community managers working today.


Jenn EmersonJenn Emerson
Freelance Community Manager

Born to parents, Jenn has spent her life observing what makes people tick, what motivates people to act. Growing and learning in the socio-sphere like everyone else, Jenn loves to listen and share ideas around social community. As a practitioner of the ancient art of talking to people, Jenn tends to look at social media and community management through a sociological lens. Previously Jenn managed the social media channels and online communities for Zimbra. For the long term, she’s determined to one day write or say something that will change the world for the better. And, unlike other hipsters of her generation, she hates bacon. Today she’s managing a new community management and sociology blog, Bees:Flies::Honey:Vinegar.

Connect with Jenn on Twitter at @JennTelligent or on Google+.


Allison CarneyAllison Carney
Community Manager for the Council on Foundations

Allison is the community manager for the Council on Foundations, where she launched and now runs the Philanthropy Exchange, their online member platform. She specializes in building buy-in, both internally and externally. She has also been a nonprofit communications consultant, working with both small and large organizations to grow their online audience.

Connect with Allison on Twitter at @ahcarney or on Google+.

Patrick ClearyPatrick Cleary
Knowledge Manager and Social Community Manager at Epsilon

Patrick provides a wealth of knowledge from running Epsilon’s Ignite, a private employee community. As Director of Knowledge Management and Community Administrator for Epsilon, Patrick has taken a very personal approach to building the community. He’s ready to share his community experiences dealing with change.

Connect with Patrick on Twitter at @PatJCleary or on Google+.

Scott MooreScott Moore
Co-Founder at Communl

Scott co-founded Communal and serves as an online Community Consultant. Scott specializes in starting and transitioning communities for-profit and non-profit community strategy, volunteer management, and virtual worlds. He’ll share his rich experience working with a wide range of communities.

Connect with Scott on Twitter at @scottmoore or on Google+.

Daniele RossiDaniele Rossi
Digital Strategist

Daniele is a digital strategist, author, and cartoonist living in Toronto, Canada. He has over 17 years experience in the corporate communications environment establishing and managing digital presences for brands. Daniele is passionate in content engagement and in 2013, he self-published a self-help comic book, “Stuttering is Cool: A Guide to Stuttering in a Fast-Talking World” as a companion to his podcast of the same name which launched in 2007. Daniele also co-founded Stutter Social, a weekly group video chat using for people who stutter.

Connect with Daniele on Twitter at @danielerossi, LinkedIn, YouTube or on Google+.

Lauri TravisLauri Travis
Community Manager at Tyler Technologies

Lauri has served as Tyler Technologies’ Community Manager for the last four years. She has some great insights for fellow community managers. She’ll talk about how she successfully keeps her members in the loop during times of change and keeps them feeling good about where the community is heading.

Connect with Lauri on Twitter at @LauriTravis or on Google+.

Discussion Questions

  1. How do you explain the benefits of change to members?
  2. What if I need more help than I anticipated?
  3. What if my community members are opposed to the announced change?
  4. How can you promote change in one area while preventing change in another?
  5. What if I don’t agree with the changes being prescribed by organizations leadership?
  6. Are there established change management steps for online communities?
  7. What can you do if you are overwhelmed with a negative response?
  8. How do you stay true to the goal and not become reactionary?

RSVP & Watch the Hangout

Want to RSVP for the Hangout? Visit #CMAD presents: Change Management: Migrations, Redesigns & Upgrades, Oh My! and let us know you’re going to watch. This will add the event to your calendar and remind you to attend!

The video will play on the event page when the broadcast starts.

Not sure what time this is for you? Use to find out.

Sherrie Rohde

Community Manager at Magento
As the Community Manager for Magento, Sherrie connects people with resources and with each other, and, since she’s just a bit passionate about the topic, she also co-produces a weekly broadcast for community professionals called #CMGRHangout. An ENFP, Sherrie is obsessed with innovation, terrified of status quo, and motivated by adventure. 
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